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Building Trust with Social Media Branding Consistency

Why Does Social Media Consistency Matter? Answer: It builds trust with your audience. Why are we attracted to things in life that are...

Top 5 Social Media Platforms That Help Businesses Cut Through Social Media Clutter

The social media universe is a crowded space. A recent Pew Research Center survey showed that approximately 7 in 10 Americans have used...

TikTok: Should Your Small Business Be Using This New Social Media Trend?

Facebook, Twitter, Instagram— all social media channels and all effective marketing tools. If you’ve been using any of these platforms to...

How to Use Influencers to Give Your Marketing Strategy a Boost

The social media universe is ever-evolving. To be successful in social media marketing you have to be ready to think outside of the box;...

8 Steps to Make Your Website Mobile-Friendly

In 2016, mobile internet usage finally surpassed computer usage, and the trend has only continued to grow. In fact, according to...

10 Essential Elements Your Ecommerce Website Needs

Creating an ecommerce website is a big project and a huge step for a small business! This is where you get to finally put your products...

10 Steps to Improve Your Website’s Health

It’s 2021 and, in a world full of apps and smartphones, having a good website is essential. So, you go through the process of creating...

Five Tips For Writing Press Releases

Looking to boost your business or organization’s profile and build your brand? Consider adding the venerable press release to your...

The Role of Public Relations in Marketing

Consumers value trust in the brands they do business with. According to Edelman, 81% of consumers will only buy from brands they trust....

Creative Design Tips and Tricks To Crush Your Next Presentation

Think back to a time when you sat through an attention-grabbing presentation. Whether it took place at school or work, what stood out to...
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