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7 Marketing Trends for 2020 to Keep Your Business Relevant

Marketing trends are constantly changing. Navigating through the latest trends, from new technologies to different marketing techniques...

Buyer Personas – Why We Need Them & How to Create Them

You may think that your brand is at the heart of your company, but at the core of everything you do you’ll find your customers. Their...

How Online Reviews Can Impact Your Brand’s Digital Footprint

When you are looking to buy a new product or service, how do you decide which one is the best choice for you? If you are like most...

Book Review: Rut Busting Book For Authors

Our Interview with Author Nancy Christie Ohio based author Nancy Christie has released a new book through Mill City Press, Rut Busting...

5 Business Books You Should Read This Fall

“Live as if you were to die tomorrow. Learn as if you were to live forever.” – Mahatma Gandhi Take it from Gandhi: if you want to succeed...

Why You Need A CRM System

How confident do you feel with your business data? Do you often struggle to make decisions because of the lack of clear and concise data...

What’s Your Story? How Telling Your Brand’s Story Can Build Your Business

Whether they’re written in hieroglyphics on a cave wall, told while sitting around a campfire or posted on Facebook, stories connect us....

Top 3 Digital Marketing Trends To Watch In 2019

“Change is the only constant in life.” So philosophized Heraclitus of ancient Greece long ago. However, the wisdom of this popular adage...

7 Ways to Kick Your Content Writing Up a Notch

Marketing is one of the most difficult parts of any business. Why? It’s always changing. It requires constant research to determine...

Is Hiring a Fractional CMO the Right Move for Your Company?

The idea of a fractional Chief Marketing Officer (CMO) is not a new one in the world of business, but it is a model that is gaining more...

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